PAM.ELIZALDE / PORTFOLIO

Creative Thinking

Project type
Branding - Creative
Date
2016
Location
Mexico City

Branding · Launch Campaign · Corporate Materials · Mexico City

Creative Thinking is a financial advisory firm specializing in insurance, savings, and wealth management products — a category where trust and clarity are everything. I developed the brand identity, launch campaign, and corporate materials for a company whose challenge is making complex financial concepts feel simple and approachable for high-net-worth clients.

Branding · Launch campaign · Corporate materials

Creative Thinking logo "Think outside the box" with a green square and a white outline on a black background with a network pattern
Black and white Creative Thinking business cards laid out diagonally, with the logo and green contact details
Open Creative Thinking brochure with sections on retirement savings and corporate clients, and a smaller booklet on inheritance management